Icon. is proud to announce Twin City as its official travel partner for home swapping, promoting
ethical travel, especially as Fashion Week raises the cost of rentals and generates waste across
major cities.
Home swapping presents a more sustainable and affordable alternative, avoiding the negative
impact on local rental markets and preventing residents from being priced out of their cities.
Together, we are setting an example for how the fashion industry can adopt more responsible travel
practices during Fashion Week and when exploring new destinations.
By combining forces, Icon. & Twin City will unite their network of globally-minded creatives. Both
platforms align in their mission to build meaningful, global connections through creativity, offering
opportunities to broaden the reach and cultivate international relationships in unique, authentic ways.
Morgana Ludwig is the director and founder of Icon, a creative agency that represents artists on a global scale. The agency’s innovative approach focuses on highlighting the potential of each artist, both on national and international platforms, by carefully managing their personal and professional growth.
The first collaboration between the companies will be at Paris Fashion Week.
